“I should never have switched from Scotch to Martinis.” – Humphrey Bogart

We're not surprised that classic Hollywood actor Humphrey Bogart longs for the days of drinking Scotch. It is the very best around.

“I wish to live to 150 years old, but the day I die, I wish it to be with a cigarette in one hand and a glass of whiskey in the other.” – Ava Gardner

Wise words from another actor from cinema's Golden Age. Ava Gardener knew that her love of whiskey would never fade.

“Whisky making is an act of cooperation between the blessings of nature and the wisdom of man.” – Masataka Taketsuru

Thoughtful stuff, fitting for one of the founders of Japan's whisky industry.

“The light music of whiskey falling into a glass - an agreeable interlude.”James Joyce

The famous Irish writer gets poetic about his one true love. Writer's Tears whisky was crafted to replicate the favourite drams of James Joyce, and other writers from the era.

“There is no bad whiskey. There are only some whiskeys that aren't as good as others.” – Raymond Chandler

Novelist Raymond Chandler had his head screwed on right.

“The water was not fit to drink. To make it palatable, we had to add whisky. By diligent effort, I learned to like it.”Winston Churchill

Perhaps the most quoted man of all time, Churchill was a lover of Johnnie Walker Black Label.

"Never delay kissing a pretty girl or opening a bottle of whisky."Ernest Hemingway

Hemingway's way of saying 'grab life by the horns', which is what his name has come to represent.

‘Freedom and whisky gang thegither' (Freedom and whisky go together). - Robert Burns

Often quoted on Burns Night, this quote comes from his polemic, 'The Author's Cry and Prayer'.